My dear friends, I would like to ask for your opinion and insight about my new iPhone application and the startup around it.
The app normally costs $10 but it would be silly to expect people to pay that much for the privilege of reviewing it
so I dropped price to zero till August 11th. App Store has no discount or coupon system so timing is the only thing I could control. In return I hope to get one thing: feedback. If you have suggestion or thoughts fell free to use the thread on news.yc or on this blog. Or you can leave a comment in the App Store where more people could find it.
Proceed over here to get started.
So what does our app do? It stores passwords, encrypted, on the iPhone. This way you trade “many things I must remember” for “one things I must remember”. It’s a good trade we reckon. In addition it can optionally sync the same data (while still encrypted) to our server and then view/edit it over at http://www.memengo.com. We do AES-256 encryption (including within AJAX web app) so clear-text data never leaves your possession.
As a result you maintain control over your data – if you lose the phone (or someone steals our servers) the data is still encrypted, you don’t really lose the access to the data because there is more than one copy and you can access your data from any modern web browsers or from your iPhone. That’s the value prop – your data is within your reach.
Our business model so far is to sell iPhone application and provide online service as a free add-on. We still consider other alternatives, so if anyone’s been in the same boat please share your insight. If there is interest in our technology stack or any other questions, just ask.